DrückGlück.de rolls out €9m advertising campaign
New German-facing online casino DrückGlück.de has launched a €9 million ($9.7 million) advertising campaign as part of an effort to generate further interest in its services. Powered by SkillOnNet casino…
Unibet brokers sponsorship deal with Essex CCC
Unibet has agreed a deal to become a sponsor of Essex Country Cricket Club. The initial agreement will run for two years, from the 2016 season through to the end…
Australia update: Review into “illegal” offshore wagering
The O’Farrell review into “illegal” offshore wagering (Review) delivered its report to the Australian government on 18 December 2015. It is expected to play an important role in how the…
Strategic content marketing
While the days of banner marketing, PPC and promoted social media posts are far from numbered, these tactics require support to help maximise the acquisition – and retention of players.…
FDJ revenues up 5.4%, readying for Euro 2016 sporting landmark
France lottery and sports betting operator Française des jeux has reported a €700m (5.4%) rise in sales to €13.7bn in the past 12 months and said its ‘FDJ 2020’ project…
PMU hit by gross slight revenue decline in 2015
French racing operator Pari Mutuel Urbain (PMU) has revealed that a year-on-year decline in total turnover during the 12 months to the end of December has also led to a…
New Jersey posts full-year online gaming growth after record December
The New Jersey Division of Gaming Enforcement (NJDGE) has revealed that the US state’s online gaming market was able to post year-on-year revenue growth in 2015, after setting a new…
William Hill in line with expectations, online MD to leave
William Hill has revealed it was able to perform in line with expectations during the 12 months through to 30 December, 2015, despite having suffered a slight drop in revenue.…
OPAP calls on Greek High Court to cancel new gambling levy
Greek gambling company OPAP has filed a petition with the country’s Council of State to annul and suspend a new tax levy on its games. Greece’s Finance Ministry last year…
Florida fantasy sports bill passes first committee stage
Florida has taken a step closer to regulating daily fantasy sports (DFS) after the US state’s Business & Professional Subcommittee passed a bill that would confirm that companies can offer…
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